Work

Sujetos del Inconsciente Website & Blog

Design
Branding
Frontend
Backend

The Sujetos del Inconsciente website, serves as an educational psychology platform focusing on mental health and psychoanalysis.

Screenshot of SDI Web

Project Overview

This site offers articles, insights, and resources for users interested in exploring psychological and philosophical themes, establishing an inviting space for learning and reflection.

Objectives

  • Digital Presence: Strengthen authority in mental health and psychoanalysis.

  • Engagement: Foster interaction through a structured blog format.

  • SEO & Accessibility: Enhance organic reach and accessibility for diverse users.

  • User-friendly CMS: Enable easy updates and content management.

Project Workflow
  • Planning: Established a clear brand identity and content strategy, focusing on psychoanalytic themes.

  • Design & UX: Developed a clean, intuitive layout with clear sections, like “About,” “Blog,” and “Contact,” for seamless navigation.

  • Content Strategy: Organized article structures around central psychoanalytic themes such as identity, self-esteem, and educational philosophy.

  • Dynamic Features: Incorporated social media links to foster community engagement and sharing.

  • Testing: Conducted performance evaluations to optimize accessibility and user experience.

Technologies Used

WordPress: For efficient content management and easy client updates.

DIVI Builder: Enabled flexible, modular design customization.

Custom Code (HTML/CSS/JS): Added unique UI/UX elements for a cohesive and professional user experience.

Results and Impact
  • Increased Engagement: The structured blog and interactive features facilitate user engagement and participation.

  • Enhanced Brand Identity: Created an accessible platform that establishes the client as a trusted voice in mental health.

  • User Empowerment: The client can now manage content updates autonomously, enabling consistent engagement and a sustainable online presence.